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may fete
parade

healthy lifestyles

deliverables
logo
illustration
posters
banners
advertising
apparel

happy healthy habits

The city of Palo Alto's May Fête Parade is the oldest children's parade in Northern California. The theme for the 94th year was "Happy Healthy Habits" and was an extension of the City Council’s Healthy Cities, Healthy Community Initiative; one of the City Council’s priority missions.
Solution // Looking to appeal to children ages 5 – 18 the concept for this project was chalk art. Whether you are 5 and drawing stick figures on the sidewalk or are 15 and creating elaborate street paintings, chalk drawings serve as a creative outlet, can be therapeutic and are often a staple of a happy, healthy childhood.
logo
bus stop poster
5x4 ad
may fete button
t-shirt front
t-shirt back
may fete poster